BRAND IDENTITY

Little Italy Import & Export Co WLL


LOGO CONCEPT

An import and export company dealing in sports and causal wear required a new logo that represents their products more and the company less ain order to promote their products.

But the challenge was to give proportionate balance of identity for both forms of requirements. Bravo Media came up with the concept of combining the name and using the flag colors of the country from where the products are imported .

Since we needed to keep the necessities of the company intact, we used the colours RED, GREEN and WHITE representing "ITALY” and we modified a true type font to give a sporty and casual feel represent the company as a sports and casual wear supplier.